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 Our Video Promotion Strategy
Will Help Your Business Grow

What are good marketing strategies for a small business?
The latest video marketing statistics show video is the winner in attention-grabbing content for retail and small business target audiences.
But who has time or money to hire a video marketing agency? With Shutter, it’s easy and affordable. And, videos are done in minutes and ready to use in your marketing materials
Here are some surprising statistics from Wyzowl on the incredible results of video marketing:
~People spend, on average, 2.6 times more on pages with video than without.

~When having difficulty with an app or product, 68% of users would prefer to watch a video that explains how to solve the problem, as opposed to calling the business and speaking to a support team member.

~9 in 10 consumers watch at least one online video per week.

    Here are some ideas on how to seize your audience with video promotion:

      Testimonial Videos

      These are some of the most popular types of videos you can use to promote your company. Video testimonials increase credibility and reinforce why customers should trust your brand to deliver the results they’re looking for. They also create an emotional connection with your audience by humanizing your business and brand.

      Product Feature & Promotional Videos

      Video makes what you’re selling come alive. When it’s combined with time-sensitive promotions, it’s much easier to convince buyers.

      About Us / Branding Videos

      This is a great way to jump on the story marketing bandwagon and share the unique background of your business. You’ll be surprised how many viewers will relate to you. Creating that powerful connection can make the difference in whether a customer becomes a lifetime fan of your product, or clicks away because there’s nothing to engage them. 

      Educational & How-To Videos Using Your Product

      As the Wyzowl statistic we shared above shows, many people prefer to watch a video on how to use a product. You can both educate your audience while winning them over at the same time.

      Story / Case Study Videos

      This is another way to use story marketing to reach out and touch your audience. Case study videos highlight how you solved a specific client’s problem, and share what makes your business stand out above the competition. By sharing a happy customer’s common objections to your product, and how your product won them over—viewers are more persuaded to go with you. 

      Hiring Videos

      Looking for a new, valuable team member? Reach a wider audience through video promotion. You can even use the power of video testimonials to share the experience of your current employees and why they love working for your company. 

       

      To get the most benefit from using video for your retail business, it’s vital to go with a trusted and reliable video marketing company. We’ll help you promote your business and increase sales, while saving you time and money.
      Use the Persuasive Power of Video to Capture Your Top Client Base.
      Grow your business with Shutter today
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